Designing stories,
shaping identities
I work at the intersection of strategy, culture and visual storytelling. My background mixes art direction, UX thinking, and a love for bold ideas. I don’t believe in decoration, I believe in intention. I like when things just work when a screen flows, a button feels right, or an idea hits the mark. Design isn’t just aesthetics, it’s about how things feel.
Also, Beyoncé is the greatest artist of all time.
Skills
Art Direction
UI Design (Figma / Photoshop)
UX Thinking & Structuring
WordPress & Elementor

Experience
ENTREPRISE
RÔLE
YEARH
Ident-IT / France
Web Project Manager / Web Designer
2023 – 2025
UI/UX designer (internship)
2023
Sneakersnstuff / London
Sales Assistant / Content creator
2017 – 2020
Education
2023 — 2025
Master Direction artistique & web
EFFICOM / Lille, France
Creative project management, UX thinking, concept development, art direction across print and digital, with a focus on user experience and cross-media storytelling.
2021 – 2022
UI Designer Certification
ADAPECO Lille
Web design fundamentals: building websites from scratch, learning the foundations of UI, graphic design basics, print design, and hands-on experience with digital production tools.